In a landscape of cluttered, hard-to-navigate ranges, Pams Beans and Spaghetti set out to make this family favourite comforting again. Photography depicts hearty, rustic taste inspirations, while bold typography and variant color blocks create a down-to-earth personality that pops off the shelf.
- Creative Director: Paula Bunny
- Senior Designer: Justine Rankine
- Photographer: Shaun Cato – Cato Photography
- Food Stylist: Jo Wilcox – Silverspoon
- Client – National Private Label Manager: Jocelyn McCallum