SIWA Cheeses
PRIVATE BRAND: SIWA
RETAILER: Suomen Lähikauppa
COUNTRY: Finland
CATEGORY: G8. Fresh
AGENCY: Galileo Global Branding Group

BRIEF:
Market trends & product features combine to create a different concept for each cheese – resulting in variety on shelf for the small neighborhood stores. Each concept is driven by the product characteristics, origin, taste or way to consume. The result is 17 similar kinds of cheese with different designs.

CREDITS:

• Creative Direction: Jens Sievert
• Design: Ines Batista
• Project Manager: Margarida Lacerda