330 - MBD_WinCoFoods_PetFood_FWinCo Foods Pet Food
PRIVATE BRAND: WinCo Foods
RETAILER: WinCo Foods
COUNTRY: United States
CATEGORY: G13. Pet Products: food and accessories
AGENCY: Marketing by Design

BRIEF:
Proving the elasticity of the new WinCo brand, this range of Pet Foods is driven by a concise claim hierarchy, multiple on-shelf display possibilities, and did we mention a bunch of cute cats and dogs?

CREDITS:

  • Production Director: Richard Taylor
  • Creative Director: Steve Martin
  • Designers: Kailen Eaker & Tracy LeMere
  • Account Director: Maria Dubuc
  • Private Label Director: Sasha Tsaryuk
  • Production Art & Content Management: Kim Burns & Roger Calado

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