PrintGo!Yum Chocolates

Category: G9. Packaged Goods
Retailer: 7-Eleven
Country: United States
Agency: Brandimage

7-Eleven Private Brands recognized a need for high-quality, convenient foods on-the-go. The first in a series of product introductions, GO!Yum chocolates are made with premium, indulgent ingredients. The rich, saturated yet upbeat color palette stands apart at shelf, and feels decadent yet modern.

Executive Creative Director: Don Childs
Creative Director: Scott Smith
Design Manager: Tim Binzer
Designers: Ben Meyers, Jeff Raulie
Production Manager: Ree Foltz
Photo/Illustration: Mike Wepplo

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