Cape Covelle Frozen Seafood
Looks matter within a grocer’s freezer where space is competitive. Cape Covelle packaging features clean, eye-catching food graphics with a background of wooden planks, invoking images of freshly caught seafood on the pier. Color blocking on the bottom panel calls out the size and count of each SKU.
Shelbi Sturges – Topco Creative Director
Kathleen Kolba – Topco Sr. Designer
Deforest Group – food stylist/photographer