• Spiced Rum
  • Category: G11. Beverages: Alcoholic
    Retailer: Asda
    Country: United Kingdom
    Agency: BRANDHOUSE
  • Summary:
    Creating a strong brand design for the Asda Spiced Rum product that can compete and challenge against competitors and engage with the target consumer. The product is a blend of warm and spicy flavors originating from a Caribbean influence. A nod to this influence should be reflected in the label.
  • Credits:
  • Christopher Lane – Designer
  • Gavin Greenhalf – Creative Director
  • Amy Casey – Account Director
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