AWARD: Silver
Harmons Premium
PRIVATE BRAND: Harmons Premium
RETAILER: Harmons Grocery
COUNTRY: United States
CATEGORY: B1. New Brand
AGENCY: Mighty Fudge Studios

BRIEF:
We designed a versatile design architecture for Harmons premium tier. The design is flexible & works on a diverse group of products & package formats. With limited budgets, we developed a dynamic shelf block with stock photography without compromising the premium look & quality of the product line.

CREDITS:

• Kimberly Mallek, Art Director
• Michael Miller, Designer
• Ava Gretzinger, Designer
• Julia Reck, Designer
• Tara Haynie, Marketing Director
• Sarah Adams, Marketing Manager
• Gordan Welch, Sales Director Private Label