243 - PW_TESCO-KIDS-TISSUES_OPEN copyTesco Kids Tissue

Category: P5. Health Care
Retailer: Tesco
Country: United Kingdom
Agency: Pemberton & Whitefoord LLP

Project
A range of novelty tissue packs, suitable for children and teenagers. The tissues, when dispensed, interact with the box, e.g. the water blowing from the elephant’s trunk. Combined with bright stylistic illustrations & color palettes, resulted in a unique look & shelf standout in a crowded market.

Credits:
Creative Director: Simon Pemberton
Art Director: Melanie Kendall
Illustrator: Melanie Kendall

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